Translating your app makes good business sense. Why? Because a multilingual app reaches a larger amount of users which results in higher revenue potential. Localisation – making your app available in more than one language – should be a major consideration when you start developing your app – even before you write the first line
Starting a new translation project and not sure how to prepare and where to begin? Uncertain which tone of voice should be adapted in the target language? Need some tips on essential research and resources for translation projects? Look no further: What, why, who and how – 4 questions you should ask before you start
As a modern hotel marketing manager, you have a lot of plates to spin. From creative online campaigns to SEO, from refining the keywords of your AdWord campaign to hiring the right photographer that will deliver that perfect snapshot of your new spa, your work is never done. All your efforts are geared toward raising
Following the discussion panel ‘Transparency through technology’ at the recent Localization World conference in Dublin, which featured Smartling, Runkeeper, Shutterstock and Anja Jones Translation, we wanted to provide a more in-depth overview of how language service providers (LSPs) in particular benefit from increased transparency in translation. In this final part 3, we take a closer look at open communication. One of our
Following the discussion panel ‘Transparency through technology’ at the recent Localization World conference in Dublin, which featured Smartling, Runkeeper, Shutterstock and Anja Jones Translation, we wanted to provide a more in-depth overview of how language service providers (LSPs) in particular benefit from increased transparency in translation. In part 2 we take a closer look at real-time visibility. Real-time visibility is not a
Following the discussion panel ‘Transparency through technology’ at the recent Localization World conference in Dublin, which featured Smartling, Runkeeper, Shutterstock and Anja Jones Translation, we wanted to provide a more in-depth overview of how language service providers (LSPs) in particular benefit from increased transparency in translation. In part 1 we take a closer look at
Translating your app is a great way of reaching more users and increasing revenue. But in order to create beautiful language versions of your app, you need more than just a reliable translation partner, you need code that is fit for localisation. In this blog post, we want to highlight the three most common issues that we
Are you wondering if you should be translating your website and whether it will give you a return on your investment? Here are a few things to consider. Searchability Translating your website into the local language will increase the chances of your website appearing in local search results. Search engines will favour websites in the